RESOURCES
Everything You Need to Build Before You Market
Free tools, guides, and insights to help you build a profitable business with structure, clarity, and confidence — before spending a naira on marketing.
What's Your Brand Health Score?
Most businesses skip this step — and wonder why their marketing isn't working. Take the 5-question Brand Health Scorecard and get an instant, personalised score across the five areas that determine whether your brand attracts clients or repels them.
- Discover your score across 5 brand dimensions
- See exactly where your brand is strong — and where it's leaking
- Get a personalised action plan sent straight to your inbox
- Know which SOBB programme is the right next step for you
Sample Brand Health Result
Resources Built to Move Your Business Forward
Every product here is built from the same frameworks Queen uses with private clients — practical, structured, and designed to get you results.
the Logo
Beyond the Logo
The checklist Queen uses to help clients build their brand from the inside out — step by step. Asks the right questions and puts the right structure in place so you can compete with confidence.
Guide
Brand Guide Template
Running a business without brand direction is like driving without a map. This template fixes that — giving you a clear, consistent identity across your messaging, visuals, and communication so customers trust you instantly.
Business Challenge Hub
3 powerful 5-day challenges — Business Structure, Marketing Strategy, and Sales — designed to help you build, market, and sell with confidence. Each challenge is ₦15,000 individually. Get all three for just ₦35,000.
Plus FREE Bonuses:
🎁 Content Calendar Template 🎁 Sales Scripts & Follow-Up Templates 🎁 Business Growth Assessment Workbook 🎁 Business Goal Setting Template 🎁 Marketing Planning WorksheetPrefer to start with one challenge? Individual challenges are available at ₦15,000 each. View all options →
From the Desk of Queen Ngozi
Practical business and branding insights — written for founders who are serious about building something that lasts.
Why You Can't Out-Market an Under-Built Business
Most business owners pour money into marketing before their brand foundation is ready — and wonder why it isn't working. Here's the truth about what has to come first, and the exact order to build it in.
Why Clients Push Back on Your Prices (It's Not What You Think)
Price resistance is almost never about the number. It's about what your brand is communicating before you even say the price.
The One Sentence Every Business Owner Must Be Able to Say
If you can't describe your business clearly in one sentence, neither can your clients. Here's how to write yours.
The 5 Business Systems Every Nigerian Entrepreneur Needs Before Year Two
Ambition without structure creates chaos. These five systems are the difference between a business that grows and one that burns you out.
Stop Saying "My Business Is for Everyone" — Here's What to Do Instead
Trying to reach everyone is the fastest way to reach no one. A specific audience is not a limitation — it's your biggest competitive advantage.
FAQ On Brand with Purpose Workshop
Business branding is how people perceive your business online and offline. It’s more than a logo—it includes your message, identity, values, and how you connect with your audience. Strong branding helps you attract the right customers, build trust, and grow your business.
No, you don’t. In fact, this workshop helps you build the right foundation first—clarity on your purpose, message, voice, and audience—before investing in visuals like logos and websites.
Absolutely! If you’ve ever felt unsure about how to show up confidently online, attract the right people, or position your brand for growth, this workshop will help you refine and realign your brand to your goals. Our templates are highly customizable. You can change colors, fonts, layouts, and other design elements using the built-in customization options. Many of our templates also support popular page builders for even more flexibility.
While branding isn’t direct sales, a strong brand builds trust, which increases engagement, referrals, and conversions. You’ll walk away with strategies that improve how people perceive and engage with your business.
This is a hands-on, process- and implementation-focused workshop. You’ll receive brand clarity templates, strategy guides, workbooks, and action steps you can apply immediately to your business.
Student Testimonial - BWP Workshop
Adelakun Riquat
Very clear sound. No background noise and very sweet voice🥰 that encourages one to listen further with eagerness.
The lesson's presentation is top-notch. Just like that of one EDC course I once took. Almost like a live presentation 😊.
Highly commendable👍.
Blessing Omolola
From the topic on brand clarity and brand identity, I have been able to craft my brand message and brand promise. Now I understand my brand statement. This has given me the boost to pursue my business as a brand and speak up about business and deliver on what I promise. Thank you for impacting so much knowledge on us ma.
Blessing Uche
It's an amazing eight weeks of empowerment. Engaging and rewarding 😉
I like that we had a course outline; it made the course easier to follow up on.
Our facilitator is so easy to understand
Sound is good and everything looks so organized 👌
Glad I got the most out of this course. ❤️
Justice Jude
The Brand with Purpose workshop was a game-changer for me! It helped me clarify my values, define my mission, and create a clear vision for my brand. The facilitator was knowledgeable, supportive, and provided actionable tools that I could apply immediately.